A consumer is a buyer of goods or services. Everyone is a consumer. People consume things on a daily basis. There are different types of consumers. There are consumers who buy more than they need and other consumers who buy only what they need. In today’s society, many people consume more than they should. There are people who buy too much food and end up throwing it out because they did not eat it before it got bad. There are people who buy too much clothes that all of it does not fit in their closet. There are people who have too much electronics that they practically stop living when they have to go a day without their phone. How does one know if they are consuming too much? How do they know if they truly need to buy something? I know I am consuming too much when I start running out of space to put my things. Sometimes I buy things I think I need, but in reality, I really do not need it. I consider myself to be the type of consumer who buys things they do not need everything they buy. I have extra things that I can definitely live without but are nice to have. The commercials and advertisements that I see on the television and seeing people with those items makes me want to own it too.
When I first moved into the dorms here at Washington State, I only brought the things I needed from home. I moved in with a medium rolling bag, a duffle bag, and a single box. It had all the clothes I usually wear, clothes hangers, blankets, bed covers, a table lamp, and basic toiletries. Over time, I began accumulating things I do not need. Because I am a college student, I am supposed to be saving every penny I can. I pretty much did the opposite of that. I went a little bit crazy with the online shopping. I did not even need majority of the things I bought. Most of the things I did buy are just lying around now. I do not have any use for the items that I bought. If I could go back to first semester, I would. I would not allow myself to buy all the things that I purchased. I could have easily saved myself around $600-700. I regret spending so much on the things I do not use. I wanted to go home and surprise my other half during spring break, but I cannot do that because I do not have enough money. It was because of careless spending that I lost a trip to Hawaii. This habit of buying things online had to be stopped. Not just because I do not use a lot of the things I buy, but also because my parents would be really mad if they knew about my spending sprees. This semester I am going change as a consumer. I will save as much money as I can. I will not buy things that I do not need. If I do need to buy something, I will try to find it at a cheaper price. If it is something that can be borrowed, I will borrow the item free of any cost. After all, it is access that really matters.
Like I said, I do not need everything I have in my room. Everyone has at least one thing in their room that they do not need. I found three things that I do not use or do not need anymore and I could probably find a lot more. The first item I have is a purse. I feel bad that I bought it because I do not use it. That is thirty dollars I could have saved to buy something I did need. The second items are my history books from last semester. It was required from my professor to have those books. Someone may think that since I bought the books, I would have at least read them or looked through them. Truth is, I have not read these books and I do not plan on reading them. The last items are my jewelry. Besides the earrings I always have on, I do not use jewelry. If I knew I do not use jewelry, why did I even buy them? I just like to buy stuff regardless of whether I need them or not.
Thinking about my room back home, I have many things I do not need. Some of the things I have include a brand new skateboard, clothes I will probably never wear again, a tiny chair I cannot sit on, and a paper rocket I just cannot bring myself to throw away. Because I have all this stuff, I do not have as much room as I would like. If I could, I would have a yard sale to get rid of all the things I do not need or use. I would earn money and get more space in my room. Yard sales are great for both the host and buyers. The host practically has money lying around. They just need to give it up so they can get it. People who stop by and look around might find something they need or want for a cheaper price than what store sells them for. People who get their things at yard sales save a lot of money. I remember helping out with a garage sale. There was a black rolling chair still in good condition. The asking price was fifteen dollars. Well, this woman came to the garage sale and left with the chair, but she did not buy it for fifteen dollars. She bought it for five dollars. That woman saved herself ten dollars that day. That is not bad at all.
Commercials, advertisements, and people who have the product featured on commercials and advertisements influence me to buy something. Commercials and advertisements are used to catch an audience’s eye. It says what a company is selling along with a list of benefits an individual can earn from the product. People who own the product are also advertising. If they have it, it must be good, right? I have seen commercials of the iPad and I have seen many people with the iPad. Before coming to college, I did not own an iPad. But because I saw so many people with it here, I decided to buy one of my own. Commercials have a way of persuading people to buy their product. One company that does a good job of getting people to buy their products is Maybelline. In their mascara commercials they feature a model wearing their mascara. In their commercial with Christy Turlington, the camera zooms in on her eye lashes. It is clear that her eye lashes are longer and more defined, and her body language says that if you use this mascara, you will feel sexy. All women want to feel sexy, and by buying their mascara they can achieve exactly that. The stores at the mall also have a way of getting people to buy their clothes. This technique is called putting up a sale sign on their window. Whenever I see a store having a sale, I have to go in and look around. I usually come out of the store with new clothes. I guess I like the idea of saving money while spending money.
I need to change as a consumer. I buy things I do not need. That will all change this semester and the days that follow. I will be a different consumer who will only buy things I need. I realized that just because I see a sale going on in my favorite store does not mean I have to go in a buy something and just because someone has something I do not have does not mean I have to go out and get one too. I will think twice and maybe three times before I spend my money on anything I may not need. By doing so, I will save a lot of money and maybe get a trip back home. I think I will deserve it after holding off from spending.